n=1,000 quant survey of older adult preferences
Uncovering Opportunities for Aging gracefully at home
In December 2021, I worked with the LINUS Group on an ambitious project to uncover the health needs and aspirations of adults aged 60-79 and their younger care influencers. The nationwide study of 1,000 respondents provided critical insights into how home environments and technology can shape the future of health for older adults. Our focus was to explore what this population wants at the intersection of health and home, and the role of technology in enabling them to age in place.
HCI
prevention
Challenge OR Problem statement
Most older adults want to remain in their homes as they age, yet a significant gap exists between their aspirations and the availability of user-friendly, accessible solutions.
MENU
/ educational gap /
/ Privacy concerns /
/ cost + complexity /
67% of respondents haven’t adapted their homes for aging due to lack of awareness
48% worry about data security when using monitoring technologies
Over 50% cite affordability and usability as primary barriers to adoption
barriers identified
Research Methods:
Mixed-Methods Study:
Synthesized findings into actionable innovation frameworks.
Tools and Technologies:
Collaborations:
Mixed-Methods Study:
- Conducted in-depth interviews with older adults and their younger care influencers.
- Administered a nationwide survey of 1,000 participants.
Synthesized findings into actionable innovation frameworks.
Tools and Technologies:
- Data analytics for survey insights.
- Personas and journey maps to represent diverse user needs.
Collaborations:
- Partnered with senior living consultants and health tech experts to validate findings and frameworks.
View The Report
Approach and Methodology
/ Procrastinate & Pivot /
/ Invisible & Integrated /
/ Haptic & Vibrant /
Focus: Solutions for older adults (70+) recovering from health crises who want to remain independent.
Examples: Fast-acting home adaptations, such as grab bars, voice-activated devices, and remote health monitoring.
Brands to Watch: Alexa, Best Buy, Ring.
Focus: Discreet, integrated technologies for those managing chronic conditions.
Examples: Health monitoring ecosystems that sync with existing devices, providing unobtrusive daily updates.
Brands to Watch: Papa, Aiva, Cue.
Focus: Active older adults using technology to stay socially and physically engaged.
Examples: Fitness trackers, social platforms, and gamified health apps.
Brands to Watch: Strava, Apple, Rite Aid.
Uncovered Innovation Territories
Future directions
Ethnography
Adaptive Interface prototypes
Collaborations
Broader Explorations
Pilotitng
Key Collaborators:
My Role:
- Strategy & innovation consulttants
- User experience researchers
- CIRCAA scholars
My Role:
- Led the project from concept to framing of research questions
Collaborations and Acknowledgements
